The wrong medium dilutes the message

Fred Sanders makes a great point. And includes some of the best Calvin and Hobbes clips. I have always disliked the church signs with sayings like “Avoid Hell, details inside,” or “Let’s get together at my house before the game – God.” I believe this article justifies my dislike.

http://www.scriptoriumdaily.com/2007/08/20/what-you-can-learn-from-calvin-and-hobbes-about-the-message-and-the-medium/